Account setup support
Organize business and industry documents, account structure, naming, budgets and basic measurement.
Advertising across the Tencent ecosystem
Tencent Ads Management
Tencent Ads connects advertising opportunities across WeChat, QQ and the wider Tencent content ecosystem. We plan accounts, placements, audiences and creative combinations around lead generation, app promotion, brand reach or commerce objectives.
CORE CAPABILITIES
Multi-scenario campaigns for the Tencent ecosystem
Each product and conversion objective needs the right placement and message. We define the desired business action before testing audiences, creatives and budgets.
Audience and placement strategy
Plan geography, audience groups, placements and frequency around the intended customer journey.
Lead and app campaigns
Structure campaigns around forms, enquiries, downloads or activation events.
Creative production and iteration
Produce image and video assets for feed environments, then refine formats and value propositions.
HOW WE WORK
Clear goals at every stage
Business diagnosis
Clarify the product, market, audience, historical data and current priority.
Plan and creative
Set the account, campaign structure, audiences, budget and creative testing plan.
Launch and optimize
Use real results to refine creative, audiences, bids and conversion journeys.
BUSINESS INQUIRY
Give every advertising budget a clearer purpose.
Tell us about your product, target market and current challenge. We will review the account, creative and media-buying direction.